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Marketing

Daily Cut: October 27th – 31st Summary

Filed in Business, Marketing, Money, Operations, People, Technology by on November 14, 2014 0 Comments
Daily Cut: October 27th – 31st Summary

  Video Transcript Ever heard of profiling you clients, so I’m not going to tell you who to use on this one but there’s a bunch of ways to do this. I’m going to tell you about a concept that’s absolutely worth it. I’ve done it in the last several companies that I’ve used. What […]

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Daily Cut: October 20th – 24th Summary

Filed in Business, Marketing, Misc, Money, Operations, People, Technology by on November 4, 2014 0 Comments
Daily Cut: October 20th – 24th Summary

  Video Transcript Regarding website strategy I used to give the advice that you should have a multi website strategy, that you should buy domain names optimized for your industry in that city. So if you were lawn care it would be something like lawncaredallastexas.com or it would be cleaningmiami.com, something of that sort. Not […]

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Daily Cut: October 13th – 17th Summary

Filed in Business, Marketing, Misc, Money, Operations, People, Technology by on October 27, 2014 0 Comments
Daily Cut: October 13th – 17th Summary

  Video Transcript Today I’ve been thinking about something I used to do that worked really well that I’ve quit doing.  It’s like so many things in life. You do something, it works really well, you get success, you feel good, and then you slip out of your habit and you stop doing it. What […]

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Daily Cut: October 6th – 10th Summary

Filed in Business, Marketing, Misc, Money, Operations, People, Technology by on October 20, 2014 0 Comments
Daily Cut: October 6th – 10th Summary

Topics: 1) Sales Before Systematize 2) Do You Really Need To Offer That New Service 3) Trick To Immediately Improve Your Energy Level 4) Trello – It’s FREE! Video Transcript A book I read years and years ago is E-Myth by Michael Gerber. I highly recommend the book. If you read this book and if […]

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Should I Buy a Lawn Care Business or Start From Scratch?

Filed in Business, Marketing, Money by on September 8, 2014 0 Comments
Should I Buy a Lawn Care Business or Start From Scratch?

Buy a Lawn Care Business or Start a Lawn Care Business — which is better? My answer to this question applies to those of you that are just getting started and those of you with an existing business and are trying to grow faster.  I see a lot of existing businesses that buy businesses to […]

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Door to Door Sales: Should I Pay Commissions

Filed in Business, Marketing, People by on August 5, 2014 0 Comments
Door to Door Sales: Should I Pay Commissions

 Learn The Basics of Door To Door Sales… The question is, should I pay door knockers by the hour, or by commission? There’s only one answer for this, by commission. There’s no scenario, where I would ever pay by the hour for door knocking. Now, if I had some available employees that were already on […]

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Why Underpricing Work Hurts Your Clients & As a Result Your Reputation

Filed in Business, Marketing, Money by on July 1, 2014 0 Comments
Why Underpricing Work Hurts Your Clients & As a Result Your Reputation

 Stop Underpricing Work… It’s Critical to Your Reputation and the Future of Your Business. If you are underpricing and undercharging for your lawn care work, you are doing your clients a huge disservice.  Let me explain. I get a lot of pricing questions.  Companies aren’t sure how to price and new guys in the lawn […]

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Beware: Robotic Lawn Mowers Are Coming

Filed in Business, Marketing, Technology by on June 18, 2014 1 Comment
Beware: Robotic Lawn Mowers Are Coming

Will robotic lawn mowers eventually hurt your lawn business? Watch this video and learn what you should be worried about. If you’re worried about people underpricing you, about too much competition, about somebody stealing your business or your employees, I’m telling you, you’re worrying about all the wrong things. I don’t think about that stuff. […]

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Getting Started: How To Break Into Your Market

Filed in Business, Marketing by on June 13, 2014 3 Comments
Getting Started: How To Break Into Your Market

Are you having a hard time getting started in your lawn care business and breaking into your local market? Watch this video and learn how to get lawn care, landscape, tree care, irrigation (and any type of) business in the area you serve. This is one of the more important questions that I’ve probably ever […]

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How To Scale and Grow Your Lawn Care Business

Filed in Business, Marketing, Operations by on June 10, 2014 0 Comments
How To Scale and Grow Your Lawn Care Business

Learn How To Grow Your Lawn Care Business Faster and What To Watch Out For. This question is from Gary. “How do I manage the growth as I start to scale my company?” His situation is a bit unique, so I’m just going to give you a bit of context here to answer this. In […]

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